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Innovation with Purpose: Redefining the Value of Technology for Society

Roundtable focused on the evolving role of technology in a context where innovation is no longer measured solely by efficiency or performance, but by its ability to create lasting positive impact. The discussion will examine how leading companies are embedding purpose, ethics, sustainability and human well-being at the core of their technology strategies, integrating these principles into the design of products, services and digital infrastructures. Drawing on the perspectives of BetterHelp, Lenovo and Fujitsu, the panel will address the challenges and opportunities involved in building responsible, inclusive and purpose-driven technologies, as well as concrete examples of innovation tackling social and environmental challenges at scale. The session aims to foster a shared reflection on how to shape a more human, equitable and sustainable technological future.

03 March 2026
Start date: 13:00
End date: 13:45
Location: Set de conferencias
Industries / Sectors: Transversal Innovation | Smart Cities & Sustainability | Public Sector & Institutions | Other industries
Technologies: Immersive & Interactive Technologies | Other technologies
Business goals: Regulatory Compliance & Risk Management | Innovation & Emerging Technologies | Sustainability & ESG | Talent - Culture & Organizational Development | Customer Experience & Digital Transformation
Round table
Free
Hybrid
PONENTES
Epifanía Pascual Benavides
Epifanía Pascual Benavides
Country Manager
BetterHelp
Patricia Úrbez
Patricia Úrbez
Directora General de Sector Público, Defensa y Seguridad Naciona
Fujitsu Technology Solutions
Patricia Núñez Sanz
Patricia Núñez Sanz
PC and Smart Devices Leader Iberia
LENOVO
Palmira Muñoz Pobes
Palmira Muñoz Pobes
VP Director Technology
Burson España
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